HOSPITALITY - RETAIL - LIFESTYLE
THE
DEAL
+30%* YOUR PERFORMANCE IN 1 YEAR
BY SUBCONTRACTING YOUR BRAND ACTIVATION
EXPLORE NEW HORIZONS
WITH OUR BRAND EQUITY EXPERTS
*FOR A MARKETING BUDGET OF MINIMUM 7% OF YOUR TURNOVER WE WILL SUPPORT YOU TOWARDS +30% PERFORMANCE!
We intervene at all levels of your CA activation:
- for a specific action limited in time
- for a long-term internal mission with your teams
YOUR TAILOR-MADE ACTIVATION
HEADING TOWARDS A STRONG BRAND
Simplify your decisions, increase your profitability with Experts consultants
STRATEGIC MARKETING
Cast off
OPERATIONAL MARKETING
Hoist the mainsail
OUR RESULTS: YOUR KPI's
Our compass points to your key performance indicators
"Augmentez le taux de transformation en vous démarquant nettement dans l'esprit des clients et des investisseurs: Définissez votre USP (Unique Selling Proposition)"
"Améliorez l'engagement client et la préférence de marque en structurant votre promesse pour qu’elle résonne et perdure: Racontez une histoire cohérente.»
"Optimisez votre e-réputation par une gestion proactive de vos valeurs de marque et de votre valorisation managériale: Incarnez vos valeurs de marque pour engager vos équipes.»
"Augmentez le taux de transformation en vous démarquant nettement dans l'esprit des clients et des investisseurs: Définissez votre USP (Unique Selling Proposition)"
DID YOU KNOW ?
+30%* YOUR PERFORMANCE IN 1 YEAR
BY SUBCONTRACTING YOUR BRAND ACTIVATION
* If you invest a minimum of 7% of your turnover in marketing budget your performance could be boosted by 30% together:
1/ We carry out a basic marketing audit to agree on the initial situation and the objectives to be achieved.
2/ We formulate a potential 1-year business plan with minimum necessary investments focused on essential resources to arm you in your market share capture.
3/ We put together your dedicated team to boost your performance;
CONSOLIDATE YOUR TEAM
AND IMPROVE SKILLS
To perpetuate your achievements through optimization:
- Incomebility
- From your teams
- Your innovationsations
- Of yours internal processes
- Your market share
- Of your digital existence
- Your power of attraction
...
- From your vision strategic and up to your reality operational
WITH SUPPORT FROM A TO Z!
In your transformations, mutations and changes
Casting off the moorings
We take you to where the wind blows
TAILOR-MADE STRATEGIC SUPPORT
Profitability and attractiveness optimization audit
Definition of business strategy according to development opportunities
Repositioning of a brand platform / commercial site
Laboratory for analysis and monitoring of consumption trends
Support for service provider and HR management briefs
Development of business plan and annual marketing budget
Constitution and management of a human-centric ecosystem
Activating brand equity with customer experience
Development of the customer-centric commercial offer
Definition of the promise of the offer and editorial line
HOISTING THE MAINSAIL
We sail together towards your financial performance
CUSTOMIZED OPERATIONAL SUPPORT
Establishing brand standards and writing operational procedures
Variation of branding on the contact points of the customer journey
Execution of a communication plan with optimization of the media budget
Materialization of storytelling via scenography and decoration (OS&E and FF&E)
Optimization of sensory atmosphere and brand consistency
Execution of the brand universe in the Service and signature gestures
HR recommendations and training for top-down and bottom-up teams
Recommendation of inbound marketing actions and event activities
Digitalization of the brand and its social media impact & e-commerce
METHODOLOGY
DESIGN THINKING FOR ACTIVATE YOUR BRAND
YOUR CUSTOMIZED PROJECT IN 4 STEPS:
THEDesign Thinking is at the same time a method, an innovation process and a specific vision of work. This approach, which is more evolutionary than linear, aims to allow everyone to be creative and participate in innovation thanks to collective intelligence.
Concretely, we provide your operational teams with structure, energy and our know-how on cross-functional projects of strategic scope. By working together, we ensureskills development of your teams Andgain autonomy very quickly.
Our methodology focused onclient experience is similar to the so-called “Double Diamond” method:
